Consulting: "I am a smart person, but just can't figure this tech out".

If I had a dime for every consultation with a highly educated professional that begins with, “I've had this platform for a year, but have been procrastinating on beginning my business because it all just feels so overwhelming.”

These are people who have built websites before, led projects, presented to executives, and made complex decisions in their day jobs. They’re capable and sharp. They know what they’re doing. 

But when it comes to starting this kind of business, something shifts. The pressure to do things the “right way” grows louder. Suddenly, everything feels high stakes, even when it’s just a homepage.

So they pause and stay in research mode. Underneath all this is a strong desire to build something that reflects their expertise and fits their next chapter. 

When the tech feels complicated, it is often because someone is aiming for the finished version. But what actually moves things forward is a first version that works.

👉You don’t need another platform walkthrough. You need someone to admit that tech overwhelm is a real reason people don’t start their business, and it’s not because they’re lazy.

It’s like putting on full hiking gear just to take a walk around the block. Backpack strapped tight. Headlamp on. Trekking poles in hand. Maybe even a water filter and a first-aid kit. And where are you headed? Around the block. 

That’s what most people do when they start their consulting business. They prepare for a cross-country expedition when all they really needed was one solid step in the right direction.

You're about to receive straight answers to the three questions that stall most smart professionals before they ever talk to a client:

• What’s the bare minimum tech I need to get started
• What tools or setup can I skip for now
• Why does this feel harder than it should

Before we get into it, I want to show you how this plays out in real life. Because it is easy to read a list like that and think, “Okay sure, that sounds simple,” while still feeling stuck in the weeds. 

You need three things. Not fifteen.

• A one-page website 
• A way to allow someone to book a call with you
• A system for getting paid

That’s it. If someone can understand what you offer, schedule time with you, and pay you, you’re open for business. You don’t need to build a course, write a funnel, or set up automations. You need a front door that opens.

This part 👇 matters just as much as what you do need.

You can skip:

• CRM software
• Email sequences
• Downloadable freebies
• Branding exercises
• Sales pages with countdown timers
• Anything that isn’t helping a real person reach out to you

Most of these tools were made to support a business that’s already running. If you're still trying to get a first client, they’re just distractions wearing productivity costumes.

Because the tools weren’t made for someone at your stage.

They’re designed for scale-focused businesses.

And because you’re a smart, high-functioning person, being confused by this stuff doesn’t just feel frustrating. It feels disorienting. "If I can lead teams or solve complex problems at work, why can’t I figure out a website builder?"

This isn’t about your intelligence. It’s about the pressure to make it all look polished before you’ve even started. That pressure will keep you stuck unless you recognize it for what it is. Procrastination dressed as preparation.

If you’ve been circling the block with your hiking gear on, here’s your permission to take off the backpack.

Start with a simple setup. Make your offer findable, bookable, and payable. That’s it.

👉Check out this limited time offer for a simple one-page website build on Kajabi to showcase your business and begin collecting payment for consulting. 

This is not an endeavor where you quit your job and go all in. Consulting starts as a side business and then eventually builds to full-time.