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Everyone is an expert at something.

Step #1 Dial in what that niche is, who it is that wants to learn from you, and finally what platforms to reach them.
Step #2 Design a marketing strategy to reach that target audience and find out what they want and how they want it.
Step #3 Build a course, group coaching, or mentorship program based on what your audience is telling you they want.

Don't be so sure of what you want that you wouldn't accept something better

 

Chris Voss is not your typical negotiation guru.

He's a former FBI hostage negotiator with some extraordinary insights into life and decision-making.

One of his pearls of wisdom is "Don't be so sure of what you want that you wouldn't accept something better." 

Picture this: You're in a negotiation, trying to seal the perfect deal. You have a clear vision of what you want and that's great. Goals are essential. But here's the thing - if you're dead set on that one outcome, you might be wearing tunnel vision goggles. 

Why?

Because you could be missing out on something incredible.

Something better, even.

We often fear that if we entertain alternatives, we're showing weakness or indecision.

But that's a misconception.

Being open to other possibilities doesn't mean you're settling or compromising your principles.

It means you're open to growth, adaptation, and the serendipitous twists and turns of life!

 

So, what does it mean to accept "something better"?

It's about recognizing opportunities that might align more closely with your deep-down desires and values.

What seems like a detour could lead you to your true destination, the one you didn't even know you were heading toward.

  • Your Relationships: You could be dating someone who doesn't tick all your initial boxes, but they bring joy, understanding, and support into your life in ways you never expected.

  • Your Entrepreneurial Journey: You kickstart a business with a specific product in mind, but feedback and market trends suggest a different, more profitable direction.

 

Chris Voss's advice isn't just for high-stakes negotiations.

It's a life lesson.

It's about letting go of rigid expectations and staying open to change and serendipity.

It's about understanding that sometimes, what you think you want might not be what you need.

 

Being adaptable and open-minded is like having a superpower.

The next time you're dead set on a particular outcome, pause and remember Voss's words: "Don't be so sure of what you want that you wouldn't accept something better."

Embrace the unknown; you might just find the extraordinary in the unexpected.

 

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